Sample Design
Sample selection is fundamental to sound survey research, because sampling error may lead to faulty inferences about a population under study. The process of selecting a sample is complex, forcing many researchers to limit their study design to fit the limitations of a simple sampling plan.
SSG offers comprehensive support for both sample selection and statistical analysis of the results, such as
- Probability-based sample design
- Estimation of sample size requirements for specified precision
- Calculation of survey weights
- Variance estimation
- Advanced analytical techniques
We perform the statistical groundwork that makes sophisticated sample selection processes available to everyone. Our services allow you to select a sampling strategy that fits your research agenda, and not the reverse. It also assures that your findings are meaningful, and not an artifact of sampling error.
